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Discover Sportradar, a global leader in sports technology offering data solutions, immersive experiences, and innovative tools for sports fans and bettors. e. Jan 31, 2024 · We’ll unpack the details of the new NFT collection, explore its implications for the future of luxury, and answer the burning questions on your mind: What exactly is an LV NFT? How does it Jun 6, 2023 · French luxury fashion house Louis Vuitton is gearing up to release a new physical-linked non-fungible token (NFT) collection called Via Treasure Trunks, paving the way for exclusive members-only Apr 25, 2025 · In August 2021, Louis Vuitton made waves by introducing “Louis the Game,” an innovative mobile game that serves more than just entertainment. Through the new ‘Via’ campaign, consummate globetrotters can purchase a €39k Treasure Trunk NFT that will unlock a range of luxury benefits. . Jun 16, 2023 · Renowned luxury brand Louis Vuitton joins other famous brands in further embracing non-fungible tokens (NFTs) in its product offerings with the launch of its latest collection called “Via. nontransferable and non-fungible token), the VIA Treasure Trunk acts as a portal into the world of Louis Vuitton, revealing new, limited products through immersive drops which will be launched at regular intervals. Jun 6, 2023 · Today, the brand is announcing a new collection of phygital “Treasure Trunks”, which will grant owners access to future products and experiences, as well as a community of fellow holders. Mar 29, 2024 · Learn all about Louis Vuitton's journey through the NFT market, including their NFT price, a new collection, Louis: The Game, and more. Jun 6, 2023 · The luxury brand launched its first saleable NFTs, a new collection of phygital or “physical-digital” Via Treasure Trunks. The game allows players to explore the brand’s rich heritage, collecting digital in-game items, including NFTs. Louis Vuitton has released its fourth NFT, this one inspired by Pharrell Williams’ FW24 runway, as part of the luxury megabrand’s new Web3 playbook. The trunks cost €39,000 ($41,700) and will act as a digital key granting owners access to future products and experiences in the world of Louis Vuitton. Each Soul-bound (i. ” Aug 27, 2025 · Highly revered fashion brand, Louis Vuitton, has unveiled an all-new, high-end NFT initiative featuring one of its iconic travel accessories.

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